Privacy Policy
FLORAL Website
Last updated: 4/08/2026
This Privacy Policy explains how RTC Direct Ltd. collects, uses and protects personal information when you visit our website, contact us, submit an enquiry, or interact with us as a customer, stockist, supplier or business contact.
We are committed to protecting your privacy and handling your personal information responsibly, fairly and transparently.
1. Who we are
Legal company name : RTC Direct Ltd
Trading name : FLORAL
Business address : 35a Tirquin Road, Omagh, County Tyrone, Northern Ireland, BT79 7NB
Telephone : 0800 989 0063
Email : sales@rtcdirect.co.uk
For the purposes of UK data protection law, RTC Direct Ltd. the data controller for the personal information collected through this website and our business activities.
2. What information we collect
We may collect and process the following types of personal information:
Information you provide to us
- Name
- Business name
- Job Title
- Email Address
- Telephone Number
- Business Address
- Delivery or billing details, where relevant
- Details included in your enquiry or message
- Information provided when applying to become a stockist
- Communication history with us
Information collected automatically
When you visit our website, we may collect limited technical information, such as:
- IP address
- Browser type and version
- Device information
- Pages visited
- Time and date of visit
- How you interact with the website
- Cookie and analytics information, where applicable
3. How we use your information
We may use your personal information to:
Information you provide to us
- Respond to enquiries submitted through the website
- Process stockist, wholesale or trade enquiries
- Communicate with customers, stockists, suppliers and business contacts
- Provide product information, pricing, catalogues or account details where requested
- Manage customer and supplier relationships
- Arrange orders, deliveries, returns or account support
- Improve our website, products and services
- Maintain records for business, accounting and legal purposes
- Send marketing communications, where we are permitted to do so
- Protect our business, website and systems from misuse or security risks
4. Our lawful basis for using your information
Under UK GDPR, we must have a lawful basis for using your personal information. Depending on the circumstances, we may rely on:
Contract
Where we need to use your information to provide products, respond to a trade enquiry, set up an account, process an order or manage our business relationship with you.
Legitimate interests
Where we use your information for normal business purposes, such as responding to enquiries, managing customer and supplier relationships, improving our services, maintaining website security and promoting our products to relevant business contacts.
Consent
Where you have given clear consent, for example by signing up to receive marketing emails, where consent is required.
Legal obligationWhere we need to keep or share information to comply with legal, tax, accounting or regulatory requirements.
5. Marketing communications
We may contact business customers, stockists or trade contacts with relevant information about our products, services, offers or updates where we are legally permitted to do so.
You can opt out of marketing communications at any time by:
- Clicking the unsubscribe link in our emails, where available
- Contacting us at sales@rtcdirect.co.uk
We will not sell your personal information to third parties.
6. Cookies and website analytics
Our website may use cookies and similar technologies to help the website work properly, improve user experience and understand how visitors use the site.
Cookies may be used for:
- Essential website functions
- Website performance and analytics
- Remembering user preferences
- Marketing or tracking, where applicable
Where cookies are not strictly necessary, we will request consent where required.
You can usually control cookies through your browser settings. For more information, please see our Cookie Policy or cookie settings banner, where available.
7. Who we share your information with
We may share personal information with trusted third parties where necessary for business purposes, including:
- Website hosting providers
- IT and system support providers
- Email and communication platforms
- Delivery and logistics providers
- Payment processors, where applicable
- Accountants, professional advisers or insurers
- Marketing or analytics providers, where applicable
- Legal, regulatory or government authorities where required by law
We only share information where necessary and expect third parties to handle personal information securely and lawfully.
8. International transfers
Some of our service providers may process personal information outside the UK. Where this happens, we will take appropriate steps to ensure your information is protected in line with UK data protection law.
9. How long we keep your information
We will only keep personal information for as long as necessary for the purpose it was collected.
This may include:
- Keeping enquiry details for a reasonable period to manage follow-up
- Keeping customer, supplier and order records for business, accounting and tax purposes
- Keeping marketing preferences until you unsubscribe or ask us to remove your details
- Keeping records where required to meet legal or regulatory obligations
When personal information is no longer needed, we will delete it securely or anonymise it.
10. How we protect your information
We take appropriate steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.
These steps may include secure systems, access controls, password protection, staff awareness and working only with reputable service providers.
However, no website or online system can be guaranteed to be completely secure.
11. Your data protection rights
Under UK data protection law, you may have the right to:
- Access the personal information we hold about youAccess the personal information we hold about you
- Access the personal information we hold about you Ask us to correct inaccurate or incomplete information
- Ask us to delete your information in certain circumstances
- Ask us to restrict how we use your information
- Object to certain uses of your information
- Ask for your information to be transferred to another provider, where applicable
- Withdraw consent where we rely on consent
To exercise your rights, please contact us at:
We may need to confirm your identity before responding to your request.
12. Complaints
If you are unhappy with how we handle your personal information, please contact us first so we can try to resolve the issue.
You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection matters.
- ICO website: ico.org.uk
- ICO helpline: 0303 123 1113
13. Links to other websites
Our website may contain links to other websites or social media platforms. We are not responsible for the privacy practices, content or security of those external websites.
We recommend that you read the privacy policies of any external websites you visit.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised “last updated” date.